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Vision & Mission 

Collaboratively craft a compelling vision and mission

CONTENT

  • Facilitate collaborative workshops with Advisory Board members, stakeholders, and internal leadership

  • Integrate insights from Preliminary Assessment, stakeholder interviews, and SWOT analysis

  • Align with the Business Model Canvas and Value Proposition Canvas

  • Emphasize customer-centric language and elements

  • Financial Alignment

  • Establish a commitment to continuous refinement

  • Review mechanisms regularly based on metrics and changes

  • Communicate changes transparently.

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This phase emphasizes collaboration, integration of key insights, and a commitment to customer-centricity in crafting the vision and mission. The six-month duration allows for thorough workshops, iterative refinement, and alignment with strategic frameworks. Regular reviews ensure that the vision and mission remain relevant and aligned with organizational goals.

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Facilitate Collaborative Workshops:

  • Organize workshops involving Advisory Board members, key stakeholders, and internal leadership.

  • Foster collaboration to gather insights, values, and aspirations.

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Integrate Insights from Preliminary Assessment, Stakeholder Interviews, and SWOT Analysis:

  • Utilize information from the Preliminary Assessment, stakeholder interviews, and SWOT analysis.

  • Integrate strengths, weaknesses, opportunities, and threats into the vision and mission.

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Align with the Business Model Canvas and Value Proposition Canvas:

  • Ensure alignment with the Business Model Canvas to create a cohesive strategic framework.

  • Reflect the value proposition identified in the Value Proposition Canvas in the mission statement.


Emphasize Customer-Centric Language and Elements:

  • Infuse customer-centric language and elements into the vision and mission.

  • Reflect insights from the Value Proposition Canvas and customer relationship analysis.

 

Financial Alignment

  • Align financial goals, including M&A and financing considerations.

  • Define investment horizons and potential exit strategies in line with the vision and mission.

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Establish a Commitment to Continuous Refinement:

  • Commit to revisiting and refining the vision and mission regularly.

  • Develop a process for ongoing improvement based on feedback and evolving organizational needs.


Review Mechanisms Regularly Based on Metrics and Changes:

  • Establish regular review mechanisms for the vision and mission.

  • Use metrics and key performance indicators (KPIs) to objectively assess their effectiveness.


Communicate Changes Transparently:

  • Clearly communicate any refinements to the vision and mission.

  • Emphasize transparency in the communication of changes to internal and external stakeholders.

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